Hear that? It might just be the death knell for Airbnb/vacation rental self-management. No matter how you cut it, this was a rough week for those who believe owner-managed vacation rentals are the future of the short-term accommodation space. How can I say that, you ask? Let's read

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2 years ago

I had to post this from Rented.com as it is so relevant and from our take, true.

Its an excellent summary of a very precarious position for owner managed properties. It's be a "professional micro-manager" with all the guest expectations or see the professional managers properties to start seriously dominating search and brand. There are opportunities of course, but it takes a concerted concentrated effort to avoid being "lost in listings".

These brands know that millions of owner managed properties is fractional in income, experience and consistency. A very high % are full accommodation not shared and the Airbnb ethos/projected image will be diluted by brands growing and using them as channels..

Really interesting times ahead!

2 years ago

Thanks! It's been interesting to watch the evolution of the business from "we would NEVER do that," to "where did you say all our revenue came from again?"

2 years ago

Thanks for the post. Really interesting article!

But please, spare a thought for those self-managing hosts who no longer stand a chance. After all, they are the ones that helped get us here in the first place.

The unicorn is moving past its grass roots...

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