For nearly three decades, Wendy Purvey has shaped the real estate industry, most recently as chief marketing officer of Sotheby’s International Realty Affiliates LLC. Having helped guide that company into a global powerhouse, Purvey now brings her expertise to the still-emerging luxury vacation home rental industry as the new chief marketing officer of InvitedHome. Her transition gives further credence to InvitedHome’s business model, providing expert asset management to high-end second-home owners while promising unique, boutique hotel-worthy vacation experiences to travelers. InvitedHome is the only vacation home management company purpose built to maximize the joy of owning a luxury vacation home.
Named to the Inc. 500 list of fastest growing private U.S. companies in 2015, InvitedHome addresses an underserved luxury market full of potential. Purvey noted, “The affluent are increasingly open to peer-to-peer based sharing – a model made mainstream by companies like Airbnb and Uber.” She added, “But this demographic demands a level of sophistication that has been lacking in the vacation rental industry. InvitedHome answers the call for a trusted, qualified resource for both homeowners and travelers.”
Welcoming her to the fold, InvitedHome’s Co-founder Henry Parry-Okeden added, “Changes to the way we travel are likewise transforming the real estate industry, and Wendy’s extensive understanding of the luxury consumer makes her well-positioned to propel InvitedHome to the forefront of the evolution.” He continued, “We’ve designed every facet of InvitedHome to meet the needs of the high-end homeowner. From technology to home quality control and marketing strategies, InvitedHome is purpose-built around the luxury real estate investor.”
InvitedHome is attracting top experts to the luxury vacation home rental business from an array of relevant industries. Purvey joins Head of Revenue Management Owen Miller, formerly of Frontier Airlines, and Vice President of Operations Chris Sewell, previously with Exclusive Resorts and Four Seasons Hotels and Resorts, among those hand-picked by InvitedHome to help steer its business.
Prior to InvitedHome, Purvey spent 29 years in the real estate industry. In 2004 she joined Sotheby’s International Realty from Florida-based Coldwell Banker Residential Real Estate, and built the brand into an international household name, with 850 offices in 65 countries. During her tenure, she focused on developing and leveraging content-rich platforms designed around first-to-market strategies that positioned the many unique benefits of the network and its global reach to the luxury consumer. In 2014 she was named to Diversity Journal’s “Women Worth Watching” list, and she is a regular speaker at industry events.
A Michigan native, Purvey is a graduate of Central Michigan University. She has relocated to Boulder, Colorado, where InvitedHome is based. About InvitedHome
InvitedHome is the nation’s most highly reputed vacation home rental company that has transformed the industry by operating like a top-tier hotel organization. Its portfolio of homes, chosen for their breathtaking attributes, typically range from $1-10 million in value (some as high as $20 million), and are set in some of the country’s most enviable resort destinations: Vail, Beaver Creek, Breckenridge, Telluride, and Steamboat, Colorado; Santa Barbara and Lake Tahoe, California; Maui, Hawaii; and the Emerald Coast of Florida. Home owners and investors entrust their assets to InvitedHome for expert in-market management and strong revenue returns. Travelers repeatedly turn to InvitedHome for its hotel-inspired service, ensuring the “Best. Vacation. Ever.” InvitedHome was named to the Inc. 500 list of fastest growing private U.S. companies in 2015. For more information, visit www.InvitedHome.com and follow @InvitedHome on Twitter Facebook, Instagram, Pinterest and LinkedIn.