Facebook has announced plans to identify and remove clickbait headlines from the newsfeeds of its 1.7 billion users. Clickbait headlines-those designed to deliberately mislead people or leave out crucial information so that they click on the article-have grown in popularity in parallel with the rise of social media in recent years.

This is good news for vacation rentals. We no longer have to compete with headlines like:

I Bet You Can't Get Through These 19 Pizza Delivery Fails Without Sobbing

Or titles such as:

25 Dogs Who Are So Cute, But So, So Dumb

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