The best way to get those vacationers beating a path direct to your holiday rental door? Vacation rental storytelling.

Don’t get us wrong – we’re not talking about reading to your guests on the patio before they head for bed at night! Vacation rental storytelling is all about getting your guests’ attention in the first place, and then keeping hold of it. Whether it’s former guests whose imaginations you’re hoping to reignite, or new guests you want to draw in, doing so in an enticing, non-salesy way really does work.Here’s how!

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